I have just been re-reading Risk by Dan Gardner and it seems to me that it says people need to understand the scary bits to make them take notice so I am going to include a few quotes from Marc Cenedella to underline things.
Basically he is saying that the world is changing rapidly and that unless you are going to change with it then you will not be required in a year’s time. He is talking on a personal level but the same thing is true of your company. If you do not see the pitfalls ahead of you and gear up for the new world then you might as well just give up and go home.
I have spent 20 odd years of gearing up and trying to create companies and ensuring that they do not need me. I have a ridiculously high success rate amongst those companies where I have been involved in the strategy. Apparently people do not understand statistics and a 95% success rate is meaningless to people’s gut instinct so here is another statistic for you to get your head around:
Newsweek, The Boston Globe and The Washington Post were sold last month for about 5% of what they were worth a decade ago.
Basically you have to ask yourself whether you want to be part of the success rate or part of the value drop.
All skills become commoditized over time. That means what was hard to do yesterday, becomes easy today, and worthless tomorrow.
Do you want your company to be worthless tomorrow? Are you riding the wave of the future or entrenched in the monolith of yesterday? Your company looks like it is built to last but as Marc points out tens of thousands of kids right out of school are doing the type of lending JP Morgan became America’s most prominent financier by doing. It was hard then but the world has moved on.
He felt this skill was specialized and immortal.
But it wasn’t true. Skills pass from the brains of geniuses, to the efficiency of systems, to the dull routine of forms and process.
If you are not able to manage that process of change then bring in someone who has seen it and done it and is able to help and advise you. There is a good reason for having non-execs and consultants: they can stand far enough back to see the forest as well as the trees.
If you disagree with me, want some help or just fancy a natter over a coffee then get in touch.
( amzn.to/1atdfwX for as long as the short code lasts )